Alfa Romeo Mito Name

The new car was provisionally named the "Junior". In 2007, a European competition was launched in which the public had a chance to name the car. The winner from each country could win an Alfa Romeo Spider or an Alfa Romeo mountain bike. The winning name was "Furiosa", which scored well in Italy, France, UK and Germany but not in Spain.
However, on March 14, 2008, Alfa Romeo announced officially that the name would instead be 'MiTo', an abbreviation of the cities Milano (Milan) and Torino (Turin), because it was designed in the former and was to be assembled in the latter; the name is also a play on the Italian word "mito," meaning "myth" or "legend."



Alfa Romeo Mito


Alfa Romeo Mito


Alfa Romeo Mito


Alfa Romeo Mito


Alfa Romeo Mito


Alfa Romeo Mito


Alfa Romeo Mito


Alfa Romeo Mito


Alfa Romeo Mito


Alfa Romeo Mito


Alfa Romeo Mito


Alfa Romeo Mito


Alfa Romeo Mito


Alfa Romeo Mito